Built for agencies
Run every client's profit
Go beyond ROAS. Give clients the commercial insight they actually care about — profit. Differentiate your agency, prove your value and retain clients for longer.
- Show clients the profit impact of your work
- Spot opportunities before your clients do
- Win more business and reduce churn
Trusted by leading brands & agencies
Be more than their paid media agency.
Run every client's profitability from one place. Give clients commercial insight they don't get from other agencies — and give them fewer reasons to leave.
The agency profitability problem, solved
Without profit context, everything looks like an ads problem.
So agencies get pushed to make ads cheaper to make everything else work. StoreHero gives you each client’s profit context, so the real lever becomes visible: pricing, offers, COGS, retention or product mix.
Report profit, not just ROAS
Profit and contribution margin reporting for every client shows what the ads really made, and whether the lever is the ads or the pricing, offer, COGS or product mix. It answers the question clients now ask: are the ads making money?
Client reporting that runs itself
White-labeled dashboards and profit briefs go out by email or Slack, replacing the 40–90 hours a month agencies spend building client reports, so your team's time goes on strategy.
A profit edge you can prove
Traffic-light client health across your whole book, StoreHero Academy certification and guided playbooks let you sell profit-first growth and show the profit story behind your results.
Give every client a dashboard with your name on it
Each client logs in to a profit dashboard with your logo and colours, showing the same numbers your team works from. It becomes part of the service you sell, and the reports go out under your name.
- Your logo and colours on every client workspace
- Profit reports by email or Slack, daily, weekly or monthly
- A full P&L for each client, from net sales to operating profit
See which clients are slipping
Every client is checked against its own targets each morning. Each alert says what moved, by how much and what to do about it, so your team knows which account needs them first, before the client asks.
- Every client checked against its own targets, daily
- Alerts with the reason and a suggested fix
- Agency-wide, in one inbox, by email or in Slack
Show what every client's customers are worth
LTV cohorts for each client store show gross profit per customer by the month they first ordered, and the month each cohort paid back what it cost to acquire. You can show a client when a new customer is worth the spend, and when they never will be.
- Gross profit per customer, month by month
- CAC payback marked on every cohort
- Grouped by month, channel, country or first product
Build new-customer offers that pay back
StoreHero finds the first products and bundles that bring back the customers with the highest profit LTV. Your client leads their ads with the offer that pays, instead of a discount code that loses money on every order.
- Profit LTV by first product and bundle
- First-order profit after CAC for every offer
- A recommended offer for each client store
- Gross profit per order
- €27.30High
- 65% margin
- Repeat rate, 90 days
- 41%High
- Store average 26%
- 12-month profit LTV
- €128Strong
- Store average €84
- First-order profit after CAC
- +€5.10Strong
- CAC €22.20
Goals and forecasting for every client
Set annual goals and StoreHero auto-builds seasonally adjusted, month-by-month benchmarks, then flags the moment a client drifts off course. Green and red pacing on net sales and contribution margin keeps everyone aligned on the next move.
- Seasonally adjusted monthly benchmarks from annual goals
- Daily pacing against each client's targets
- An AI forecast with a profit-driven path to the goal
See who changed what, and what it did to profit
Every change in a client's ad and email accounts is logged with who made it and when, next to the profit move that followed. When profit drops, StoreHero finds the change behind it and proposes the fix, and your client can see exactly what was done on their account.
- Changes from Meta, Google Ads, TikTok and Klaviyo, with names
- Each change linked to the contribution margin move after it
- An insight that explains why profit moved, with a fix
Ask about any change in Claude or ChatGPT through the StoreHero MCP. How to connect Claude to StoreHero
- 10 Sep15:40TWTom WalshGoogle AdsAdded 12 negative keywords to Shopping – BestsellersContribution −24% over 7 days
- 12 Sep09:14CBCiara ByrneMetaRaised “Prospecting” budget from €500 to €700 a day (+40%)No clear effect
- 16 Sep10:02AKAoife KellyKlaviyoSent “Autumn bouquets” to 18,400 profiles+€640 profit that day
3 of the 12 terms Tom excluded, including “peony bouquet delivery”, were the bestseller searches behind 41% of the campaign's sales. Since they were excluded, Shopping – Bestsellers' ROAS has fallen from 4.10x to 2.05x.
ProposedRestore those 3 search terms and keep the other 9 exclusions.Before and after
You're scaling. But are you scaling profitably?
You’re getting client wins. You're hitting ROAS. But there is a disconnect between you and your clients and no one can explain why.
The agency grind
- Client dashboards still show revenue instead of real profit drivers
- Multiple attribution windows bring more confusion than clarity
- You're forced to guess if you're growing profitably
- You're stuck comparing vs last month, not vs client targets
With StoreHero
- Exactly how much profit each order makes
- One unified, reliable view of performance
- Profitable decisions, made daily by everyone
- One dashboard with full clarity, measured against targets
Results agencies have delivered with StoreHero
- 100%contribution margin growth for Leading Social's clientsRead the Leading Social story
- 108%contribution margin growth for Danny Issues, with Bearhouse MediaRead the Bearhouse story
- +33%contribution margin for a 7-figure apparel brand, without raising ad spendRead the Leading Social story
+108% contribution margin for Danny Issues
We were less confident when scaling as we couldn’t see the full profitability picture for Danny. Now we have a clear roadmap for profitable growth and can see exactly how each decision impacts our bottom line.
Run your client book on profit.
See how our unified e-commerce dashboard can help grow your clients, profitably.
- White-labeled dashboard
- Reports by email or Slack
- StoreHero Academy certification








