The Profit Dashboard for Growing Ecomm Brands

Get daily insight into the metrics that matter and forecast your eCom profit with confidence.

Trusted by leading brands & agencies

Why you're going to love StoreHero

AI Insights

Scale spend with confidence with the StoreHero Spend Advisor

The Spend Advisor replaces β€œrevenue-chasing” with profit-first guidance. Watch how every $100 you invest into ads changes profit in real time, then get an instant recommendation to pause, pivot, or scale. No more end-of-month surprises from your accountant.

Goals & Forecasting

Transform your goals into realistic month on month targets in minutes.

Set your annual goals and watch StoreHero auto-build seasonally adjusted, month-by-month benchmarks and flags the moment you drift off course. A simple green & red traffic-light system keeps everyone aligned on the next move.

Sales & Profit Reports

Get a reliable picture of your store performance

Spot wins, catch leaks, and share the β€œdo this now” actions with the team before your first coffee. Less time digging for numbers, more time doubling down on what works. Access via the dashboard, slack, email or our iOS app.

Marketing Reports

Understand your marketing without the 15 tabs

Get a channel by channel or blended view of paid performance within one unified dashboard. Better yet, understand the impact of website performance, SEO and email marketing too.

Agency Plans

Build a Profit-First Agency with StoreHero

In a world of Pmax and Advantage+, Agencies must move beyond ROAS and deliver profit-first, outcome driven service built for growth. Differentiate your services, save analyst hours, and win the margins game for every brand you manage.

5 Star Shopify App Reviews

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"StoreHero has been a massive help growing 5X over the last year - I can scale advertising spend knowing that we're still profitable on new customer orders."

Sean Leddin
FΓ­or Jewellery
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"I'm so happy with the platform - we caught a huge profit issue and turned it around within a day - cut 3K of wasted spend almost immediately!"

Jordan West
Jordan West
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"Using StoreHero has been fantastic - the platform is excellent and it really gives the agency and business owner a clear snapshot of the store's financial health."

Dylan Rogers
Madcraft Agency
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"StoreHero has helped us multiply our business by finding the sweet spot between scale and profit. With StoreHero, I can rest assured our decisions are data-backed."

Donal Breslin
Nomad the Label

One dashboard for everything

Sales, ad spend, and profit finally live in the same viewβ€” no messy spreadsheets or tab-hopping. StoreHero pulls sales, marketing and cost data into one clean command center so your team spends Mondays growing, not reconciling.

and much much more!

And a host of other features to help you win

Unified Dashboard

Get a central view across your sales, marketing and finance channels and see the full funnel from reach to profit.

Products

See fully loaded COGS, gross profit generated per product and the breakeven ROAS you need to achieve to drive a profit from paid ads.

Store Overview

Don’t manage your store based on net sales. See all of the important profit-focused store metrics in one place.

Orders

Monitor orders to see what are the highest gross margin making or lowest gross margin making.

Profit & Loss

Get an expert view of your full P&L split by day week or month on a single screen.

Email Reports

Get a clear snapshot of store performance across all channels on a daily, weekly or monthly basis.

Creative Overview

Visually review the images, video and copy that are moving the needle for your store.

A new approach to scaling your store

VIBAe

108% growth in contribution margin

108% Profit Growth with StoreHero and Bearhouse

+200% Ad Spend Increase While Growing Profitability

+89% New Customers with Zero Paid Media Experience

Book a Demo

Start your trial for a free profit assessment and find improvements in minutes.

FREE GUIDE

THE FUTURE
IS PROFITABLE.

How AI and Automation Are Redefining E-Commerce in 2026

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